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Navigating the Wave of Rentals

Hiking to the peak on snow

Intro

In a world inundated with unused possessions, a new trend is emerging in the sports industry: renting outdoor equipment instead of buying. This shift, initially successful in skiing and biking, is now set to revolutionise various categories, offering a wallet-friendly and eco-conscious alternative.

Imagine not buying a boat to travel on one—this principle now extends to outdoor equipment. Greenpeace's staggering statistics reveal the excessive purchases of clothing items, with 40 to 80 percent lying dormant in closets. Add sporadically used sports gear to the mix, from skis to tents, accumulating dust throughout the year. Enter the sports equipment rental revolution, gaining momentum as a sustainable and cost-effective solution.

Leading the charge is Globetrotter, recently launching its rental service in Germany. Tents, backpacks, water sports gear, bikes, and outdoor equipment for children are available on their website. Other industry giants are also exploring the potential of this trend.

The demand for rental services is on the rise, with manufacturers like Germany's Schöffel renting ski wear in Austria and Switzerland. Houdini, a Swedish brand, has been renting clothes since 2012, experiencing increased demand, even internationally.

Rental businesses are thriving beyond occasional skiers and campers. Ski-chic, a French company specialising in rentals, delivers outfits directly to hotels in 50 French ski resorts, growing by 50 percent each season.

Quality is key, with brands like Vaude, Houdini, and Bergans of Norway embraced for their timeless appeal and sustainability. Surprisingly, sustainability isn't the sole motivator for customers—many opt for rentals due to occasional use or travel. 

Whether you're a seasoned outdoor adventurer or a curious newcomer, the sports equipment rental revolution invites you to tread lightly, live boldly, and embrace the thrill of the unknown.

 

What do you need?

  • Embrace gear freedom with rentals – sustainable, cost-effective, and hassle-free.
  • Explore insights from sustainability experts on the evolving landscape of rentals.
  • Learn how top outdoor brands and retailers are reshaping the adventure game.
  • Dive into a world where experiences matter more than possessions.
  • Gear up for a greener tomorrow – it's not just a trend; it's a movement.

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